LinkedIn Insights

Latest strategies, tips, and insights to help you master LinkedIn and generate more B2B leads

LinkedIn Insights May 25, 2025

You can't win on LinkedIn alone because it is a SOCIAL platform

If you start with a group of people trying to create content on LinkedIn. Winning is inevitable. This is why I created the CXO Group for Leaders, CXOs...

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LinkedIn Insights May 23, 2025

If you ask CEOs why they don't post on LinkedIn

Their answers are pretty much the same. 1. "I don't have time." Not quite true.

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LinkedIn Insights May 21, 2025

A member of the CXO group asked me how can anyone quantify design?

Or writing? Or coaching? As these services are "abstract" and it is harder to quantify their impact.

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LinkedIn Insights May 19, 2025

If you get more than 30 profile views per day but no inbound leads

Fix at least these 5 things on your LinkedIn profile. Btw, I'm not saying get a designer to make it look pretty. Just provide a clear path to the acti...

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LinkedIn Insights May 17, 2025

A short clip from the CXO Group live session on how to write hooks & rehooks

------ TL:DR Hooks are the most important part of a LinkedIn post.

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LinkedIn Insights May 15, 2025

During one of my weekly live sessions with CXO group members, an ex-CIO asked me...

"Why do you have a Free Discovery Call?" He was concerned that giving away free time is a waste or might lower my value. And since I suggest everyone ...

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LinkedIn Insights May 13, 2025

Is the quality of video production important for LinkedIn?

Check out the video for my answer. This is a short clip from our CXO Group live sessions. The next one starts in less than 5 hours.

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LinkedIn Insights May 11, 2025

Stop trying to grow your LinkedIn network with 'connections'

Because more connections don't always mean more engagement. Or more credibility. In fact, having too many irrelevant connections can hurt your visibil...

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LinkedIn Insights May 09, 2025

No one cares about your wins

Not unless you make them care… Most people jump straight to the good part: "We hit a record-breaking month!"

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LinkedIn Insights May 07, 2025

If you wake up excited to go to work on a Monday, you have a problem

It is fine to be excited about work. But not on a Monday morning. Be a bit miserable.

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LinkedIn Insights May 05, 2025

I used this playbook to get 43 leads in 2.5 months since I started LinkedB2B

I actually haven't started outreach through DMs, so all these are inbound leads. But not using DMs was a mistake which I'll fix in 2025. Here's the mi...

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LinkedIn Insights May 03, 2025

Have you written your Origin Story yet?

If not, try this template I regularly use. But before you start writing it, remember this most important point. The real power of your Origin Story is...

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